Social Media Friendly
Social media is more than just another web channel. Other vendors talk about online publishing as if every new medium can be handled with a simple XML output. WoodWing knows the difference.
When looking at traditional content management systems, most companies believe that the same output can be used for websites, Twitter, Facebook, Flickr and any other channel. In fact, most traditional vendors fail to mention these entities directly and instead lump them into one large pot. Unfortunately, most of their systems do the same thing.
Plugins for every output channel
WoodWing's Enterprise publishing system goes far beyond traditional content management systems. Using the plugins architecture, a dedicated output engine for each specific channel can be added to the platform. These plugins allow editors to preview, publish, and unpublish content from their trusted environment - Content Station. Plugins can control the kind of content that is delivered, as well as manipulate the content prior to delivery.
A single environment for multiple channels
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Impressive extensibility
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